Social pages are channels, not headquarters
Platforms can change layouts, reach, policies and account access. A website on a domain registered to your business remains the central source you control, while social profiles can continue sending people to it.
A website organizes scattered information
Services, rates, hours, reviews, photos, policies and contact options are difficult to keep visible in a feed. A website turns that material into permanent sections customers can scan and search engines can understand.
Ownership needs to be explicit
The client should control the domain, website files and essential accounts. Website Upgrade Canada transfers the finished website and domain to the client and does not require a monthly design subscription.
Use both together
Keep social profiles active for community and updates. Use the website as the authoritative source for services, location, contact details and customer actions.